Key Issues in Digital Marketing
GETACHEW MELAKU YITBAREKTHE SOFT SKILLS CENTER
E-Commerce Strategy Development – Discuss the need for end to end digital marketing activities with the E-commerce at the center. ‘The end result is Sell’
Digital Marketing Planning – Focuses on issues that need to be taken into consideration when thinking of working on Digital Marketing – Managers and Executives need this in order to lead it.
Design and Applying E-Commerce for Digital Marketing – Digital Marketing enables attract, engage, sell and retain, the experience from selling to retaining however is also complemented by effective E-commerce system.
Social Media Marketing – Social Media marketing in its own right is a success these days more than any time in the past. Trends indicate that it will continue in the age of AI. Hence leveraging the advantages and addressing limitations require understanding it.
Branding and Advertising – Brand succeed when it claims special place in the minds of customers and it needs Advertisement to help it get there.
Marketing Communication – Communication is blood line for any business and everyday human encounter. Nevertheless, Digital MARKETING needs it as oxygenated blood all the time.
Online Customer Support – Digital marketing is translated to online sales. What follows is keeping the digital customer satisfied and loyal. Customer support service is quire fundamental in this regard.


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